As the SEO Manager for Spymaster Pro, a leading provider of monitoring and parental control software, I spearheaded efforts to improve the website’s organic reach and authority in a highly competitive niche. My focus was on driving targeted traffic, increasing search visibility, and improving conversion rates through strategic SEO initiatives.

Key contributions:

• Conducted in-depth keyword analysis and competitor research to identify growth opportunities

• Optimised core landing pages and blog content for high-ranking, relevant search queries

• Implemented technical SEO improvements including site speed enhancements, structured data, and internal linking

• Designed and executed backlink strategies to increase domain authority and trust signals

• Continuously monitored SERP performance, traffic trends, and user behaviour using tools like Google Analytics and Search Console

This project highlights my ability to adapt SEO strategies to specialised markets and deliver performance-driven outcomes.